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5 Reasons FSBOs Fail
When you decide to sell your home, serious thought and planning must come into play. Something you'll need to determine is if you will hire a professional real estate agent to help in the sale of your home or attempt to sell it yourself. Many homeowners will opt for a FSBO (For Sale By Owner) because they want to save the money they would typically pay for an agent's real estate commission.  However, did you know according to the National Association of REALTORS®, less than 10 percent of FSBOs actually sell?

Our REALTORS® are seasoned real estate professionals and know the ins and outs of successfully completing the sale of Chattanooga homes for sale. While you may think selling your home without the help of a professional may save real estate commission, FSBOs come with many risks. That's why we are sharing Five Reasons Why Homes for Sale by Owner Fail.

  1. Marketing
    It's important to get your home listing in front of as many potential buyers as possible. Professional REALTORS® accomplish this with multiple listing services, online real estate websites, REALTOR® name-recognition, client mailing lists, and other marketing staples. 

  2. Pricing
    As an FSBO home seller, you might make a pricing mistake. If your price is too high, your home might take a long time to sell. If your price is too low, you'll lose out financially on the deal.

    Real estate professionals rely on home-pricing experience and research to guide listing price recommendations. They check market trends, recent sales, and comparables to determine the best price for your home.

  3. Curb Appeal and Staging
    When your home looks good inside and out, it will draw buyers to your door and keep them engaged. It's easy for a long-time homeowner to miss needed fixes and upgrades necessary to make that happen.

    Real estate agents have that fresh pair of eyes and professional standards you need when deciding how best to achieve curb appeal and proper staging. They know which fixes and upgrades to recommend. They can advise you about clutter, color schemes, and decor that may prevent buyers from seeing the potential in your home.

  4. Showings and Open Houses
    When you're selling your home without the help of a real estate agent, open houses and home showings can get complicated. You must field phone calls, schedule appointments, and host home tours. This can be awkward for both you and potential buyers who might see your presence as an intrusion.

    You won't have this problem when you work with a REALTOR®. Scheduling showings and open houses will be left to the pros.  After you make certain your home is in "showing ready" condition, you may leave your home for the day knowing your real estate agent is in charge.

  5. Document Execution
    Unless you're a real estate agent or a real estate attorney, paperwork can be an FSBO stumbling block. You'll be completing a major funds transaction and legally transferring property ownership. The documents will require proper completion and execution. If you miss a critical detail, it could jeopardize your closing or create legal problems for you and the home buyer.

When you're ready to sell your Chattanooga home, contact us at Fletcher Bright Realty to make your home-selling process easier.

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